Federal Bank Launches 'Joy of Freedom' Campaign

Federal Bank, one of India's leading private sector banks, has announced the launch of its "Joy of Freedom" campaign in celebration of India's 77th Year of Independence. This integrated campaign aims to strengthen the Bank's presence while offering exclusive benefits to credit card holders.

The "Joy of Freedom" campaign features an extensive array of 77 exclusive offers for Federal Bank Credit Card holders, spanning various categories including fashion, entertainment, electronics, travel, grocery, food and dining.

"As we commemorate 77 years of Indian Independence, we at Federal Bank are excited to offer our customers a chance to celebrate with unprecedented value and freedom of choice, our 'Joy of Freedom' campaign embodies the spirit of independence while providing tangible benefits to our valued customers", said M V S Murthy, Chief Marketing Officer at Federal Bank.

The campaign includes partnerships with leading brands such as Ajio, Flipkart, Croma, Air India, Go-Ibibo, EazyDiner, Zomato, Swiggy, JioMart and Vijay Sales , among others. These collaborations ensure that Federal Bank Credit Card holders can enjoy exclusive discounts and offers across a wide range of products and services.

Key features of the "Joy of Freedom" campaign include:

77 incredible offers valid from August 1st to August 15th , 2024

A multi-channel approach with presence on TV, radio, print, and digital platforms

Collaboration with 77 influencers on social media

Federal Bank invites all to experience the joy of freedom by exploring these exclusive offers. For more information about the campaign and to view all 77 offers, please visit: https://www.federalbank.co.in/joy-of-freedom

Shares of The Federal Bank Limited was last trading in BSE at Rs. 202.70 as compared to the previous close of Rs. 202.00. The total number of shares traded during the day was 453588 in over 1931 trades.

The stock hit an intraday high of Rs. 204.25 and intraday low of 196.80. The net turnover during the day was Rs. 91296948.00.

Source : Equity Bulls

Keywords

TheFederalBank INE171A01029 JoyofFreedom Campaign