Tribhovandas Bhimji Zaveri Ltd Opens 36th Store in Rourkela, Odisha

Tribhovandas Bhimji Zaveri Ltd (TBZ), one of India's most trusted jewellery brands, proudly announces the opening of its 36th store and 6th franchise store in Rourkela, Odisha. This store, located in a vibrant commercial zone, further strengthens TBZ's presence in Eastern India, catering to the growing demand for high-quality jewellery in the region.

Rourkela, known for its rich industrial heritage and emerging retail opportunities, offers an excellent blend of urban affluence and cultural vibrancy. The new franchise store is poised to attract a diverse range of customers, including locals and visitors from nearby regions, who seek exclusive gold, diamond, and platinum jewellery that embodies both tradition and contemporary design.

Ms. Binaisha Zaveri, Whole-Time Director, commented, "We are pleased to share the news of our new franchise store in Rourkela. This strategic expansion highlights our commitment to growing our footprint in high-potential markets across India. The opening of our 36th store reaffirms our belief in the strength of our brand and our ability to consistently offer exceptional quality and service to our customers across India. As we move forward, we remain dedicated to enhancing customer experiences and driving growth through innovative design and quality excellence in our product line."

Mr. Mukesh Sharma, Chief Financial Officer, added, "The launch of our Rourkela franchise store, in addition to our recent franchise store opened in Bhubaneshwar, is not just a step in our retail expansion but also an opportunity to increase our profitability in a growing market. This strategic location allows us to reach new customers while reinforcing our operational efficiency. The growth of the jewellery market in cities like Rourkela gives us the confidence to further strengthen our presence in Tier 2 and Tier 3 cities."

Outlook and Future Plans

Looking ahead, TBZ is committed to exploring new and emerging cities to continue its expansion drive. With Rourkela being a key part of this strategy, the Company plans to open more stores across India through its franchise model in FY25. TBZ will also continue to introduce new collections, ensuring a blend of traditional craftsmanship and contemporary designs that cater to evolving customer tastes.

Shares of Tribhovandas Bhimji Zaveri Limited was last trading in BSE at Rs. 297.60 as compared to the previous close of Rs. 296.80. The total number of shares traded during the day was 49785 in over 1593 trades.

The stock hit an intraday high of Rs. 304.20 and intraday low of 281.50. The net turnover during the day was Rs. 14672448.00.

Source : Equity Bulls

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