Borosil achieves market leadership in Larah Opalware by Borosil

Borosil, India's leading consumer product company, is thrilled to announce that Larah Opalware by Borosil, has become India's number-one brand in the opalware segment, according to the latest sales report 2024.

Larah's Opalware range surges 37% in sales, outpacing its competitors and propelling Borosil's overall revenue to INR 942.3 crores.

On the occasion, Mr. Shreevar Kheruka, MD, Borosil Ltd. Expressed by saying "We extend heartfelt gratitude to our customers for making Larah by Borosil the number one opalware brand in the country. We are committed to providing our audiences with the highest quality products, contemporary designs and exceptional service."

The brand recently underwent a significant transformation in its identity and positioning, focusing on empowering modern Indian women who excel in multitasking and strive for excellence in all areas of life. This strategic shift has resonated well with its target audience, further solidifying its market leadership.

As the brand moves forward, it aims to enhance its product offerings and expand its reach, setting new benchmarks in the industry.

Shares of Borosil Limited was last trading in BSE at Rs. 323.95 as compared to the previous close of Rs. 320.30. The total number of shares traded during the day was 13669 in over 1016 trades.

The stock hit an intraday high of Rs. 331.05 and intraday low of 310.80. The net turnover during the day was Rs. 4449229.00.

Source : Equity Bulls

Keywords

Borosil INE02PY01013 Houseware MarketLeadership LarahOpalware