Cupid Limited Receives Vendor Approval from Godrej Consumer Products Ltd for Supply of Kamasutra Condoms

Today, Cupid Limited announced that it has been approved as a vendor by Godrej Consumer Products Limited (GCPL) to provide Kamasutra condoms. This significant achievement includes an initial order from GCPL, a testament to our product's quality, valued at a substantial INR 2.4 Crore, with the execution scheduled to begin on July 24.

Aditya Halwasiya, Managing Director, Cupid Limited, remarked, "Cupid Limited has recently entered the direct-to-consumer market in India with its Cupid brand range, including male and female condoms, personal lubricants, CupiSure pregnancy kits, and Cupid Rizz pocket perfumes and deodorants. We are immensely proud to partner with a reputable entity like GCPL."

He added, "We look forward to nurturing and expanding our relationship with GCPL in the upcoming quarters and years. This partnership highlights Cupid Limited's dedication to quality and cutting-edge practices."

Cupid Limited's strategic move into the direct-to-consumer market, along with this esteemed collaboration with GCPL, emphasizes the company's commitment to providing top-tier products and widening its presence in the personal care sector. The association with GCPL, a key player in the consumer goods industry, is anticipated to not only propel significant growth for both companies but also improve product accessibility and choice for consumers.

Source : Equity Bulls

Keywords

Cupid Approval Vendor GodrejConsumerProducts KamasutraCondoms