Airtel and Google Cloud Enter into a Long-Term Strategic Collaboration

Bharti Airtel ("Airtel") and Google Cloud today entered into a longterm collaboration to deliver cloud solutions to Indian businesses. The strategic collaboration will offer a suite of cutting-edge cloud solutions from Google Cloud to fast-track cloud adoption and modernization for Airtel's customers. In addition, Airtel will provide a suite of cloud managed services to its customer base of more than 2,000 large enterprises and one million emerging businesses. Through this collaboration, the two companies are targeting the large and growing Indian public cloud services market, which is expected to reach $17.8 billion by 2027, according to IDC.*

The two companies will bring together their unique strengths of connectivity and AI technology to develop industry-leading AI/ML solutions that Airtel will train on its large data set. These unique solutions will drive greater value to Airtel's customers and will include geospatial analytics solutions with advanced location intelligence for trend-spotting, predictive capabilities, market assessment, site selection, risk management, and asset tracking; voice analytics solutions for superior conversational applications trained across languages; and marketing technology solutions to forecast consumer behavior, perform tailored audience segmentations, and streamline content creation with high-precision contextual ads at reduced costs.

In addition to these offerings, Airtel has developed an end-to-end IoT solution designed for the utility sector that combines connectivity, Google Cloud services, and application software under one offering, enabling seamless, hassle-free, and faster deployment.

To power its cloud-based solutions business, Airtel has set-up a managed services center in Pune with 300+ experts who are being extensively trained to champion Google Cloud services and develop world-class tech solutions.

Gopal Vittal, MD & CEO, Bharti Airtel, said, "As India accelerates its digital transformation, cuttingedge cloud and AI solutions will be at the heart and center of this change. We are happy to partner with Google Cloud and jointly address this market opportunity with secure and scalable Cloud solutions for government, enterprises, and emerging businesses. Together, we will also accelerate the deployment of gen AI in the country and unlock its potential to solve problems."

Thomas Kurian, CEO, Google Cloud, added, "Our strategic collaboration with Airtel marks a significant milestone towards our commitment to accelerate cloud and AI adoption in India. Through this partnership, we aim to explore and build transformative solutions that can enhance Airtel's customer experiences."

Airtel will also leverage Google Cloud's gen AI capabilities to transform its customer experiences and interactions across its offerings of mobile, broadband, and digital TV, and to streamline its internal processes and operations. Airtel will also extend these capabilities to its B2B customers in India and globally.

Shares of Bharti Airtel Limited was last trading in BSE at Rs. 1288.70 as compared to the previous close of Rs. 1284.85. The total number of shares traded during the day was 24742 in over 1698 trades.

The stock hit an intraday high of Rs. 1299.65 and intraday low of 1272.15. The net turnover during the day was Rs. 31844445.00.

Source : Equity Bulls

Keywords

BhartiAirtel INE397D01024 TelecomServices GoogleCloud Collaboration CloudSolutions