TVS Motor Company launches TVS Raider Super Squad Edition inspired by the iconic Marvel Super Heroes

TVS Motor Company, a globally reputed two‐wheeler and three‐wheeler manufacturer, announced the launch of TVS Raider Super Squad Edition (SSE). The new line of motorcycles draw inspiration from the iconic Marvel Super Heroes ‐ Black Panther and Iron Man.

TVS Raider is a digital native brand since inception, and has received an overwhelming response from Gen Z customers. TVS Raider is a distinct sporty motorcycle, and the powerful character traits of Black Panther and Iron Man will add to its unique appeal.

Commenting on the launch, Aniruddha Haldar ‐ Senior Vice President (Marketing) - Commuters and Corporate Brand & Dealer Transformation, said, "The launch of TVS Raider Super Squad Edition with two iconic Marvel characters marks another step in our successful collaboration journey with Marvel. TVS Raider has received an overwhelming response, especially from Gen Z since itslaunch in 2021. This Offering will further build brand love for TVS Raider."

The new TVS Raider Super Squad Edition is priced at Rs. 98,919/‐ (Ex‐showroom‐ Delhi). TVS Raider SSE is available across all TVS Motor touchpoints.

Shares of TVS Motor Company Limited was last trading in BSE at Rs. 1348.85 as compared to the previous close of Rs. 1338.80. The total number of shares traded during the day was 13244 in over 882 trades.

The stock hit an intraday high of Rs. 1355.05 and intraday low of 1331.55. The net turnover during the day was Rs. 17839100.00.

Source : Equity Bulls

Keywords

TVSMotorCompany INE494B01023 TVSRaiderSuperSquadEdition