Rajesh Exports Ltd on October 17, 2006 has announce the launch of two more stores at Amritsar and Ludhiana. This launch begins the Company foray in retailing in the state of Punjab. The stores are located at prominent locations of Amritsar and Ludhiana.
The Company would be further announcing a series of launches shortly, making it the launch of largest number of retail stores in the shortest period by any Company. Going forward the Company is confident of achieving a dominant Pan India retail presence in the jewellery sector, with its stores located at multiple locations in each state. The Company would also be launching a chain of retail stores under different brand names in the near future.
The current stores are launched under the brand name of "LAABH JEWELLERS", which would be positioned as a complete jeweller with guaranteed purity, exclusive designs, international finish in Indian designs, international class service at absolute value for money prices with lifetime buy back guarantee.
The Company would be leveraging its backward integration strengths as the largest manufacturer, exporter and wholesaler of gold jewellery and offering the best to the consumers. With the launch of the retail operations the Company has emerged as the only fully integrated jewellery Company in the world.
The Company has launched 3000 exclusively created jewellery designs in the Laabh stores. This entire range of jewellery has been produced at the Company's state of art jewellery manufacturing facility which is the largest in the world. The designs have been created by senior designers at the Company’s R&D facility.
The showrooms in Amritsar and Ludhiana are located at the following addresses:
- Amritsar: Lawrence Road, Amritsar.
- Ludhiana: Sarabha Nagar Market, Ludhiana.