In a pathbreaking development for its regional music ambitions, Saregama today announced that it has fully acquired over 1500+ songs belonging to 280 Telugu films released over the last two decades including songs from super-hits like RX100 and Ninnu Kori from Mango Music.
As part of the deal, Mango Music sold both audio (sound recording and publishing rights) and video rights of this massive repository to Saregama.
Continuously investing in the regional market, this acquisition of Mango Music catalogue, will strengthen Saregama's position in the Telugu market.
Saregama is also aggressively investing in new Telugu music. Its songs from the latest Telugu album of the movie Shyam Singha Roy have been trending across YouTube and various OTT streaming platforms. The next big Telugu film album will be Mahesh Babu starrer Sarkaru Vaari Paata.
Shares of Saregama India Limited was last trading in BSE at Rs. 4993.40 as compared to the previous close of Rs. 4868.95. The total number of shares traded during the day was 3033 in over 908 trades.
The stock hit an intraday high of Rs. 5112.00 and intraday low of 4625.55. The net turnover during the day was Rs. 14205857.00.