Wipro Unveils New Brand Campaign: Ambitions Realized

Wipro Limited (NYSE: WIT, BSE: 507685, NSE: WIPRO), a leading technology services and consulting company, today revealed a new brand campaign designed to reinforce the company's increasingly important role in helping clients realize their boldest business and technology goals.

Ambitions Realized, Wipro's first major brand campaign in five years, is the culmination of the remarkable transformation Wipro has achieved under CEO Thierry Delaporte's leadership and reflective of the company's increasingly influential position as a strategic innovation and transformation partner to some of the world's largest companies.

"Wipro's ambition, to be a trusted partner to our clients as they transform their businesses, is the underlying driver behind the new brand campaign" said Stephanie Trautman, Chief Growth Officer, Wipro Limited. "Increasingly, clients are looking to us to design solutions and orchestrate across ecosystems to provide them with the agility and speed they need to grow in an era of rapid innovation and disruption. At the core of our business is our people, and now, more than ever, they are looking for us to help them realize their ambitions with pathways to professional growth and an inclusive and purpose-driven environment.

"Our new brand recognizes our mission of fueling our clients', partners', employees' and communities' success and inspiring them to realize their biggest ambitions and ignite personal and professional growth."

Wipro has been on an ambitious growth journey over the past two years. The company's total revenue crossed the $10 billion mark in fiscal 2022, when Wipro recorded its fastest-ever revenue increase and largest ever net talent acquisition, reaching over 240,000 employees worldwide.

Through a series of strategic acquisitions, the company has expanded its consulting offerings in strategic growth areas and made significant investments in digital transformation capabilities, technology, and engineering services. In July 2021, Wipro committed to investing $1 billion in Wipro FullStride Cloud Services to deliver a seamlessly orchestrated cloud transformation that accelerates business results for clients.

"Our new brand campaign brings forth the true spirit of Wipro," said Laura Langdon, Chief Marketing Officer, Wipro Limited. "As one of the only companies that contributes two thirds of its earnings to its communities, we set a high bar for ourselves and for all those around us in terms of what's possible.

"Whether it's healthcare, education, or sustainability, we are committed to addressing some of our era's most complex problems and driving purposeful change-for ourselves and for our clients. With Ambitions Realized we are proud to roll out a campaign that both leans into our heritage and leaps us into the future, as we increasingly help clients, employees and stakeholders unlock their true potential."

New technologies like Metaverse, Web3, Internet of Things, and Artificial Intelligence are increasingly challenging existing business models and the skills required to succeed. Wipro is investing heavily in these emerging technologies and in the development of its workforce to deliver clients cutting-edge thinking and solutions.

In addition, a broadening range of stakeholders are holding corporations accountable for reducing their impact on the environment. Wipro, as a founding member of Transform to Net Zero, has committed to reducing its greenhouse gas emissions to zero by 2040-and by 55% by 2030. The company is increasingly bringing its expertise in Net Zero transitions to clients to help them realize their sustainability goals.

Ambitions Realized encapsulates the bold innovation, expertise, and orchestration required to transform businesses for growth, develop the talent for the future, and create a sustainable planet for all.

Shares of Wipro Limited was last trading in BSE at Rs. 440.20 as compared to the previous close of Rs. 444.95. The total number of shares traded during the day was 368255 in over 10250 trades.

The stock hit an intraday high of Rs. 450.65 and intraday low of 439.25. The net turnover during the day was Rs. 163096675.00.

Source : Equity Bulls

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Wipro INE075A01022 WIT NewBrandCampaign