Premium Beauty Brand Za now available on Nykaa.com

Za, the Premium beauty brand from the House of Shiseido will now be available on Nykaa.com, India's Premier e-commerce destination for Beauty& Wellness.

Since its launch in April 2014, Za is available across multiple retail formats, including Department Stores & Multi-Brand outlets in both Modern and Traditional Trade in Mumbai, Delhi NCR and Bangalore.

"With immense demand for our brand coming from other cities in India and the exponential growth of Indian Beauty & Personal Care e-commerce business, it became imperative that Za becomes available to more Indian Metropolitan women",saidSalman Bukhari, Marketing Director at Shiseido India Pvt. Ltd.

Speaking on this occasion, Mr. Benjamin Suzuki, Managing Director, Shiseido India Pvt. Ltd. said, "We are delighted to partner with Nykaa.com as our first step into the e-commerce channel. This partnership further strengthens our business in India by offering Shiseido India Pvt. Ltd. an exclusive beauty ecommerce platform with a premium imagery and a wide distribution network".

Founded in 2012, Nykaa.com has emerged as one of India's leading beauty e-commerce sites with an unparralled assortment of over 250 luxury and premium brands. Nykaa.com founder and CEO, Ms. Falguni Nayar said, "We are excited and thrilled to have partnered with Za, to enhance our portfolio and offer our customers the highest quality of beauty products from the House of Shiseido".

Mr. Salman Bukhari said, "Our approach has always been to engage the Za woman through mediums that are most relevant to her both online and offline. Being present on Nykaa.com is a perfect fit for us as it is the most preferred online destination for the Za consumer".

Source : Equity Bulls

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