Global Commn Conclave To hear out GenX

Probably for the first time, the GenX will get an opportunity to express itself on a global platform - the 8th Global Communication Conclave scheduled to be held in Mumbai, in association with the Press Club, on February 14 and 15, 2014.

The theme for the conclave, to be organized by Public Relations Council of India (PRCI) - a pan-India organization of PR, advertising, media and HR professionals, academicians, forums and institutions - is Responsible Communication.

As a run-up for the Conclave, PRCI will hold an inter-mass communication college contest on the theme. Each mass communication college has been invited to send a team of up to three students. Five top winning teams from the contest will be eligible to participate in a panel discussion at the Conclave.

Announcing the contest, Chairman of the 8th Global Communication Conclave B N Kumar, who is also the Executive Director of Concept Public relations, said: "We at PRCI have been witnessing an unprecedented enthusiasm form among the younger generation and mass communication students for all our activities. We are confident that they will be eager to associate themselves with the theme - Responsible Communication - and vent their feelings."

Further details can be obtained from www.globalcommunicationconclave.com.

Communication, as is well known, is a potent, double-edged weapon. Depending on the usage, it can be constructive and even destructive. Of late, plenty of heat has been generated on the way people in various sections of the society - from corporate to media to politicians - have been communicating.

Apart from print and television, social media has witnessed an explosive growth in terms of its wide audience and even participants. We have experienced the disastrous effects of irresponsible communication in social media.

Anyone with an Internet connection and a mobile phone is a potential broadcaster. Technology that is supposed to facilitate seamless communication on a 24x7 basis is liable to be misused for ulterior motives.

"With all these aspects in mind, we plan to have intense debates during the two days of the conclave," Kumar said.

Apart from holding interesting panel discussions etc,, PRCI will also present its signature Chanakya Awards for achievers, the PR Hall of Fame honours and a host of Collateral Awards.

Source : Equity Bulls

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