Industry News

Bluegape Launches First Ever Fan Merchandising Online Store in India



Posted On : 2013-04-11 20:29:30( TIMEZONE : IST )

Bluegape Launches First Ever Fan Merchandising Online Store in India

Bluegape, the first ever fan merchandising store now launches its services in India. The portal has the facility to create one's own customized products and allows people to design and create their own merchandize.

Headquartered in New Delhi, the company was incepted in the year August 2011 with an objective to provide a platform through which people can find products of their choice and if they are unable to find them, then they can simply create it. One can also customize products like T-Shirts, Mugs, Laptop Skins, Cushion Covers and more.

Mr. Sahil Baghla, Co-Founder and CEO, Bluegape.com says, "Fan Merchandising is an upcoming concept and the Indian market is up for this kind of a platform. We at Bluegape.com intend to bridge the gap between brand and people by making Fan Merchandise more accessible at affordable price points. Our product range has been compiled after understanding the needs of the customers".

Fan merchandising is essentially a marketing tool that allows the loyal customers & fans to wear the merchandise of different brands and brands of their choice. Bluegape.com is one of platforms whose pioneer initiative in the field of Fan Merchandising is creating new milestones in the online service industry.

As far as the future plans of the company are concerned, the team of Bluegrape aspires to cross a figure of 5000 orders a day in online sales while in offline retail stores, the company is hoping to have independent 1000+ stores by the end of 2013. Also, the company is in talks with Yashraj Films and Wildstone to launch their own fan merchandising store.

Website: http://www.bluegape.com/

Source : Equity Bulls

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