Geojit Securities offers its clients to buy Gold BeES at zero brokerage on Akshay Tritiya

Companies are cashing in on people's tradition. Now, Brokerages are also trying to woe the customers through special schemes on auspicious days.

Buying gold for many Indian households is considered very auspicious on certain days in the Hindu Calendar. One of such days is Akshay Tritiya, which is falling on Thursday, April 19, 2007.

For this auspicious day and the next day i.e. 19th and 20th April 2007, Geojit is providing an opportunity to its customers to buy "GOLD BEES" at 0% brokerage. Geojit will not charge brokerage for Gold BeES bought for delivery. Other costs, taxes, exchange levies will be charged as applicable.

Gold BeES (Gold Benchmark Exchange Traded Scheme) is an open ended Exchange Traded Fund (ETF) listed and traded on NSE with symbol "GOLDBEES". You can buy or sell minimum of one unit, which approximately represents one gram of gold.

The word "Akshaya" means imperishable or eternal - that which never diminishes. Initiations made or valuables bought on this day are considered to bring success or good fortune. Buying gold is a popular activity on Akshaya Tritiya, as it is the ultimate symbol of wealth and prosperity. Gold and gold jewellery bought and worn on this day signify never diminishing good fortune.

Source : Equity Bulls

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