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              Mumbai - November 24, 2009: BIGADDA, the youth networking site from the Reliance ADA Group has been honored with the prestigious CMO Council Brand Leadership Award. This is the first time that these awards were held in India, under the banner of the CMO Council USA to recognize excellence in marketing and branding.
The Chief Marketing Officer (CMO) Council, founded in 2001, is dedicated to high-level knowledge exchange, thought leadership and personal relationship building among senior corporate marketing leaders and brand decision-makers across a wide-range of global industries. The CMO Council's 5,000 members control more than $125 billion in aggregated annual marketing expenditures and run complex, distributed marketing and sales operations worldwide.
Mandar Natekar, Head of Revenue & Marketing, BIGADDA who was present at the occasion said, 'it is a privilege to receive this award. At BIGADDA, we have always attempted to create innovative holistic solutions for brands. This award recognizes our efforts at creating experiential and contextual advertising solutions which has resulted in advertisers using social networking as an effective medium for brand building."
Some of the other Brands present at the occasion were: ICICI Lombard General Insurance, Canon India, BlueDart Express, Hero Honda, Hindustan Petroleum, Godfrey Philips, Tata Tea, The Mobilestore Max New York Life Insurance, Aircel, ICICI Prudential Life Insurance, Roamware Inc, Bharti AXA, Maruti Suzuki etc.