Creative Newtech Ltd announces partnership with Kaspersky to strengthen its Cybersecurity Solutions Portfolio

Creative Newtech Limited (NSE: CNL, BSE: 544631), a leading market entry specialist and value-added partner across technology and digital solutions, has announced a partnership with Kaspersky, a global cybersecurity and digital privacy company, to expand its cybersecurity offerings in the Indian market, with the distribution scope covering North, West, and East India.

Founded in 1997, Kaspersky is a globally trusted cybersecurity company with operations across more than 200 countries and territories. The company is widely recognised for its advanced threat intelligence, strong research capabilities, and consistent performance in independent security tests. Kaspersky's mission is to make the digital world safer by protecting individuals, businesses, and organisations from evolving cyber threats.

In January 2018, the Ministry of Electronics and Information Technology (MeitY) introduced the Cyber Surakshit Bharat initiative with the aim to strengthen the cybersecurity landscape in India, along with supporting the government's Digital India initiative. This partnership aligns with India's broader focus on strengthening digital security and trust under initiatives such as Digital India and Cyber Surakshit Bharat. As digital adoption accelerates across public services, enterprises, and consumers, the need for robust cybersecurity frameworks has become increasingly important. By expanding access to proven cybersecurity solutions through this partnership, Creative Newtech aims to support the development of a more secure and resilient digital ecosystem in India, in line with the country's ongoing digital transformation efforts.

Under this partnership, Creative Newtech will distribute Kaspersky's cybersecurity solutions for consumers covering endpoint security, threat detection, privacy protection, and digital safety. The portfolio includes solutions designed to protect against malware, ransomware, phishing attacks, and advanced persistent threats through multi-layered, AIdriven security architecture.

For individual users and families, Kaspersky offers comprehensive protection across Windows, macOS, Android, and iOS platforms, combining antivirus protection with privacy tools, secure online transactions, password management, and identity safeguards. For businesses and enterprises, Kaspersky provides enterprise-grade solutions including endpoint security, XDR, MDR, threat intelligence, and managed cybersecurity services aimed at protecting critical infrastructure, networks, and data.

Creative Newtech will build the Kaspersky business by using its existing pan-India distribution network and long-standing relationships with channel partners. The Company already works with several global technology brands across security, IT infrastructure, and consumer electronics, which gives it direct access to customers where cybersecurity is a natural requirement. This existing network allows Creative Newtech to introduce Kaspersky's solutions efficiently, scale adoption across multiple segments, and strengthen its presence in technology-led solution categories.

Kaspersky Product Portfolio: Consumer & Family Security Solutions:

Designed for individual users and households to protect everyday digital activity.

- Kaspersky Standard, Plus, and Premium
- Antivirus and anti-malware protection
- Protection against ransomware, phishing, and online fraud
- Secure online banking and payment protection
- Privacy tools including VPN and webcam protection
- Password management and identity protection
- Multi-device support across Windows, macOS, Android, and iOS

Commenting on the partnership, Mr. Ketan Patel, Chairman & Managing Director of Creative Newtech Limited, said: "Creative Newtech has always been built by taking responsibility for execution. Over the years, I have seen that businesses last only when you are willing to own outcomes, not just opportunities. That belief has shaped every category we have chosen to enter.

Cybersecurity fits naturally into that journey. It is a space where trust is earned slowly and tested every day. You cannot build it on intent or speed. You have to build it on discipline, governance, and the ability to support customers consistently over time.

This partnership is not about adding another vertical. It is about extending the Creative Newtech operating model into a category where standards matter. Our focus is clear. Build the channel carefully. Enable partners properly. Scale with the same discipline and control that define how we build businesses in India."

Commenting on the partnership, Mr. Purshottam Bhatia, Head of Consumer Business for South Asia at Kaspersky, said: "As more Indian consumers rely on digital platforms for work, payments, entertainment, and everyday life, staying secure online has never been more important. Our partnership with Creative Newtech enables us to extend Kaspersky's trusted cybersecurity solutions to more households across North, West, and East India, significantly strengthening our B2C footprint in these regions. This collaboration aligns with national initiatives such as Digital India and Cyber Surakshit Bharat, supporting a safer and more trusted digital environment. By making reliable, easy-to-use cybersecurity more accessible, we aim to give consumers greater confidence and peace of mind as they navigate an increasingly connected digital world."

Shares of Creative Newtech Limited was last trading in BSE at Rs. 655.05 as compared to the previous close of Rs. 650.35. The total number of shares traded during the day was 149 in over 21 trades.

The stock hit an intraday high of Rs. 655.05 and intraday low of 644.70. The net turnover during the day was Rs. 97193.00.

Source : Equity Bulls

Keywords

CreativeNewtech INE985W01018 Partnership Kaspersky