Trident Limited has further strengthened its Brand Portfolio, with the recent addition of "Kathy Ireland®" Brand, through the licensing agreement with "Kathy Ireland® Worldwide Inc., a California Corporation", under the range of offerings of Home Textiles.
Under this exclusive licensing agreement, Trident shall have the right to use the "Kathy Ireland®" Brand, in its Home Textiles Products. The collection will also be included in Trident's rapidly expanding e-commerce business, featured on many of the most recognizable platforms in the digital space, as well as at select major brick and mortar retailers.
With this initiative, Trident will emerge as vigorous International Home Textile Player and will showcase its presence efficaciously to the brand- conscious market of United States of America, Canada, United Kingdom, India and the European Union.
Coveted association of Trident with "Kathy Ireland® Worldwide Inc", will further strengthen the Trident's Innovation capabilities and boost up its commitment of becoming a "Global Strategic Player" in the Branded Home Textiles Segment.
Shares of TRIDENT LTD. was last trading in BSE at Rs.14.11 as compared to the previous close of Rs. 14.53. The total number of shares traded during the day was 2262910 in over 9010 trades.
The stock hit an intraday high of Rs. 14.46 and intraday low of 14. The net turnover during the day was Rs. 32217142.