LT Foods Flagship Brand 'Daawat' now listed at Jumbo, the Netherlands Supermarket Chain

LT Food's Daawat Basmati Rice range is now available at Jumbo, the Netherlands supermarket chain across all 660 stores in Netherlands. Jumbo has stores in Netherlands & Belgium and command a 21% market in Netherlands alone. Initially Daawat Original & Daawat Extra Long have been listed in the Premium Rice category segment; come Jan 2021, the customers of Jumbo shall witness more offerings from the Daawat portfolio to delight their palate.

Commenting on this introduction, Managing Director & CEO Mr. Ashwani Kumar Arora said that, "At LT Foods, our endeavor has always been to position our products closer to our consumers. Our partnership with Jumbo will ensure that the consumers in Europe experience the Daawat range of delectable premium Basmati Rice and will also strengthen our presence in the consumer segment in Europe."

The iconic Daawat Premium range of Basmati rice of LT Foods delights millions of consumers in over 60 countries along with 27% market share in India as well with its unique texture, aroma & taste. Daawat offers a perfectly aged rice that has a long, aromatic grain and distinctive, delicate flavour to elevate any dish.

Apart from Basmati Rice, LT Foods has leveraged its brand equity and distribution strength to introduce new innovative products in the Health and Convenience category with Daawat Sehat, Daawat Sauté Sauces, Daawat Cuppa Rice, Royal Ready to Heat and Kari Kari.

Shares of LT FOODS LTD. was last trading in BSE at Rs.54.9 as compared to the previous close of Rs. 55.9. The total number of shares traded during the day was 202337 in over 1743 trades.

The stock hit an intraday high of Rs. 57 and intraday low of 54.75. The net turnover during the day was Rs. 11210921.

Source : Equity Bulls

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