Penetrating deeper in the on-demand transportation industry, Jugnoo allies with Oye Taxi and Scootapp

Jugnoo, a leading mobile app, offering the largest network of auto-rickshaws in India, recently tied-up with OyeTaxi and Scootapp. In a bid to deepen its customer base and tap the already existing consumers of the on-demand transportation ecosystem, Jugnoo intends to add to the customer's options of these aggregator platforms. Both the platforms are meta search platforms of different transportation service providers, where users can compare various modes of transport based on price, ETA, surcharge and vehicle type.

Elaborating on the association, Samar Singla, Founder and CEO, Jugnoo commented, "At Jugnoo, we believe that such partnerships are imperative as they enable us to reach a bigger user base and make our services more accessible given the popularity of auto—rickshaws in our country. Our platform redefines the experience of hailing an auto-rickshaw as we know it and provides a more convenient and affordable solution to the masses."

Adding his bit, Vipul Mittal, Co-Founder OyeTaxi commented, "Our aim is to provide all available options to the users for them to make an informed decision when it comes to evaluating a service. Auto-rickshaws are the preferred mode of transportation for the masses and given Jugnoo's strong presence in this domain, it made great strategic sense to collaborate."

This alliance with Jugnoo autos, that enjoy a presence in many other Indian cities, would help OyeTaxi to fulfill its vision of providing a one stop solution for all kind of transit options. This tie up also gives OyeTaxi the opportunity to retain those users who are price conscious and enables it to provide a more personalized experience to such users for better conversions.

Commenting on the association, Aditya Bagmane, Co-Founder at Scootapp said, "We want to aggregate the maximum means of transport for our users on our app; a synergy with Jugnoo helps us achieve this since the three wheeler ride is the most popular and economical option that people like to opt for."

Scootapp aims to be an all in one taxi aggregator app, which includes on demand cabs, autos and intercity cabs and this partnership with Jugnoo can help it get there. It would ensure the most economical means of transport guaranteed to the user through Jugnoo, enabling the user to be able to book an auto straight through Scoot.

Source : Equity Bulls

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