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The hunt for India's fittest is back with the Reebok MTV Ultimate Fitness Fan 2



Posted On : 2015-10-06 19:26:07( TIMEZONE : IST )

The hunt for India's fittest is back with the Reebok MTV Ultimate Fitness Fan 2

After a successful first season of the country's biggest fitness challenge, Reebok and MTV India are back with the second season of the Reebok MTV Ultimate Fitness Fan. In the search for India's fittest, Reebok will be conducting Fit-Test auditions in Delhi, Mumbai, Bangalore, Chennai, Hyderabad, Kolkata, Chandigarh, Ahmedabad, Jaipur, Pune, Panjim and Gurgaon on October 10, 2015, giving fitness enthusiasts an opportunity to get crowned as the Reebok MTV Ultimate Fitness Fan.

Apart from winning the title, the winner of the exhilarating fitness challenge will also get to star in an exciting Reebok commercial, win cash and Reebok merchandise worth 5 lakhs, become a social media star, and above all, win the golden opportunity to train with Reebok brand ambassador and popular actor - John Abraham.

In association with MTV India, the leading youth channel of the country, Reebok initiated the Ultimate Fitness Fan in 2014. With the Reebok MTV Ultimate Fitness Fan, the premium fitness brand aims to offer a platform to fitness enthusiasts across the world to showcase their passion for fitness, and also inspire several others to join the fitness bandwagon. Comprising of an on-ground 'Fit Test', semi-final and a grand finale, the fitness challenges of the second season are designed by Reebok Master Trainers. Taking inspiration from Reebok's 'Fit for Life' fitness philosophy, the participants will be seen testing not only their physical, but also mental and social fitness limits. These will also form the three parameters that they will ultimately be judged on. On buying a pair of the recently launched Reebok ZPump shoes - the official footwear of the show, the participants will get a guaranteed wild card entry into the semi-finals of the fitness challenge.

Last year, Reebok MTV Ultimate Fitness Fan received a remarkable response by the consumers with over thousands of people participating in the on-ground Fit Test conducted and judged by Reebok trainers at 26 locations in 12 cities. The show aired for 3 months on MTV and became the 3rd highest rated property of the channel. After an extensive search for India's Ultimate Fitness Fan, Surabhi Date from Pune and Rohit Yadav from Delhi NCR were crowned as the winners of the biggest fitness challenge of the country by fitness icons and Reebok brand ambassadors - John Abraham and Nargis Fakhri.

The participants can register for the contest either online at the Ultimate Fitness Fan Website or at their nearest Reebok FitHub store.

Source : Equity Bulls

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