SACHIN TENDULKAR'S Autobiography 'Playing It My Way' Released

In a glittering and spectacular event at the ITC Maratha in Mumbai, Publishers Hachette India released Sachin Tendulkar's much awaited autobiography 'Playing It My Way'. Present at the event were stars of cricket past and present.

In an hour long event, Master of ceremonies Harsha Bhogle took the packed hall through Sachin's life and the evolution of Indian cricket with scintillating on-stage conversations with Sunil Gavaskar, Dilip Vengsarkar, Vasu Paranjpe, and the famed 'class of '98' (with Sourav Ganguli, Rahul Dravid, VVS Laxman and Sachin Tendulkar himself). The formal book release saw Sachin present the first copy to his first coach and guru Ramakant Achrekar. This was followed by the final session which was a solo conversation with the author himself.

Sachin Tendulkar said, "Playing It My Way' is a different sort of innings for me, and was in the making for the last three years. As with the game, I have been honest and sincere in putting together various aspects of my life, and the book is something I hope readers will enjoy."

Hachette India Managing Director Thomas Abraham said, "This is an absolutely outstanding book-at once cricketing history and personal narrative; and will delight every cricketing fan. We are delighted to welcome Sachin Tendulkar to our list and are proud to be publishing this landmark autobiography which we're sure -like its author- will go on to set new records."

The book has in fact already set the Indian record for the largest adult hardback orders on day of release with 100,000 copies being released by the publishers. While lucky guests got the chance to purchase early 'launch' copies the book is heavily embargoed and was transported across the country under security for simultaneous release on the 6th of November.

'Playing It My Way' releases as hardback and simultaneous eBook on 6th November. An audiobook version will follow early next year as will Indian language versions in Marathi, Hindi, Gujarati, Malayalam and Bengali.

The book will be simultaneously released all over the world and in India will be represented by Hachette India.

Source : Equity Bulls

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