Tata AIA Life offers Easy to Buy, Easy to Sell solutions

Income protection is a key requirement in today's environment. Tata AIA Life Insurance Company Limited (Tata AIA Life) helps fulfill this critical need through Tata AIA Life Insurance MahaLife Supreme, a simple offering that provides income protection with the added advantage of guaranteed^ returns.

"Our research shows that customers have varying expectations from their insurance solution; be it investing during early years to earn returns during golden productive phase, or preparing for their retirement needs. Tata AIA Life Insurance MahaLife Supreme is a long term pay plan that opens doors to a guaranteed future, wherein initial investments fructify into a guaranteed additional income with the added benefit of maturity payment," said Mukesh Dhawan, Deputy CEO & CDO, Tata AIA Life Insurance.

Tata AIA Life has launched a bouquet of solutions, compliant with the new IRDA guidelines applicable from 1st January, 2014. A key highlight of these solutions is the higher protection cover that is now available to both existing and prospective customers. These new offerings also provide additional benefits such as guaranteed returns, liquidity, and flexibility of plan duration.

"It is our constant endeavor to serve our customers and partners better by offering solutions which are 'Easy to Buy, Easy to Sell. As an important step in this direction, Tata AIA Life is one of the first insurance companies to fully switch over to a Standard Proposal Form for all its products thereby offering convenience in completion of applications to its customers. This also simplifies the sales kits of our advisors as they won't have to carry different proposal forms for different products," added Mr. Dhawan.

*Guaranteed Annual Income will start from the end of 16th policy year for option A and from the end of 13th policy year for option B. Option A and Option B are based on Policy Term and Premium Payment Term.

Source : Equity Bulls

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