Advaiya expands its Innovation Consulting Services for Companies

ADVAIYA, a leading provider of Technology Marketing as a Service expands its Innovation Consulting Services for Companies.

Innovation is central to every organization for various reasons - staying ahead of competition, attracting and retaining customers with differentiated offerings, cost cutting, improving productivity, etc. Fruitful innovation in any organization requires a robust innovation platform.

In this regard, Advaiya offers Innovation Consulting to its clients. It brings a comprehensive approach right from identifying the purpose for innovating, and developing strategic plans - to - providing processes, skills, and tools necessary for institutionalization of effective innovation. Advaiya also helps its clients with discovery, refinement, and development of products and services.

Advaiya has been serving its clients for many years with innovation management solutions, consulting, and innovative product development services. Recently, Advaiya has added scale and capabilities, and also, expanded its partnerships with leading innovation and governance technology providers like IdeaScale and Microsoft.

Advaiya is an exclusive partner in India for IdeaScale - one of the largest innovation software provider [source]. Thus Advaiya provides access to powerful crowd sourced ideation platform with services around implementation, customization/localization, adoption/training, and ongoing support. Advaiya also leverages its deep partnership with Microsoft and has deep technology capabilities to provide innovation enablement platform with analytics, collaboration, portfolio management, project management and application life cycle management. Therefore, with clustering of leading, cutting-edge technologies, Advaiya enables innovation platform - from idea generation and innovation process enablement - to - project identification, and portfolio management.

According to Manish Godha, Founder and CEO, Advaiya, "Successful innovation means having a culture of innovation which is a combination of - access to infrastructure for innovation, focused talent, and positive governance which channelizes the innovation efforts in right direction, and provides effective validation and feedback."

Advaiya recognizes that simply deploying any innovation technology is not sufficient for having effective innovation, and hence has built capabilities around Innovation - consulting, adoption and training, and managed services. Innovation-as-a-Managed Service is Advaiya's lifecycle aware approach to support its clients in meeting their innovation purposes - by giving full cognizance to the upstream and downstream aspects of Innovation process.

Source : Equity Bulls

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