Industry News

Franchise India ties up with Karmyog Education network to launch first ever Indian Idol academy



Posted On : 2013-06-30 00:43:54( TIMEZONE : IST )

Franchise India ties up with Karmyog Education network to launch first ever Indian Idol academy

Franchise India and Karmyog education network partnered for Indian Idol academy, a first of its kind performing arts academy for young learners. The immersive learning course is designed to draw on the assets of Indian Idol, and the methods of the show's masters and past alumni along with experts, celebrities and educators to prepare and develop aspiring singers for their futures in the performing arts.

The first Indian Idol Academy centers will launch in September 2013, as a part of a nationwide plan for centers in multiple cities across India including Delhi, Kolkata, Lucknow, Ahmedabad, Pune and Mumbai. The course work offers a variety of practical workshops including an orientation and induction program for one and all, followed by intermediate and advanced-level talent development programs for promising singers.

Sonya Chowdhry, Director, Franchise India Brands Ltd. stated "We are glad to be associated with Karmyog Education Network to extend its franchise business across the country. We have planned out a strategic approach to channelize the expansion across countries. With our rich expertise in strategizing the marketing and retail verticals for big giants, we are sure to escalate the growth, penetration and scalability of the chain to the next level."

Chuck Schreiner, Managing Director of KarmYog Education Network said, "We are using the path- breaking OmniDELTM approach to learning, developed by KEN founder sourabh J. sarkar, and creating performing arts learning programs that will help every young person discover the magic of singing and shine as performers in every stage of life. Leveraging interactive multimedia and technology in ways that have never been done before, the Idol Academy programs will engage the learners in every dimension. We are confident that youngsters and their families will be excited about this new dimension of the Indian Idol brand."

The past six seasons of Indian Idol have enjoyed a succession of strong ratings on Sony TV, and a brand new Indian Idol Junior series with participants aged 5 – 15 years old, is set to launch on the channel in June 2013.

Source : Equity Bulls

Keywords