Best Foods partners with Indian Culinary Forum to Celebrate Chef's Day Out

Best Foods Ltd, one of fastest growing and amongst the largest rice companies in India partnered with Indian Culinary Forum (ICF) hosted "Chefs Day Out" on Sunday January 20th, 2013 at the Air Force Golden Jubilee Auditorium lawns. The best chefs had a gala get together with their families with the best food. This is an annual affair being held for the last 25 years, which makes it an excellent platform to meet the senior most and the youngest chefs.

Indian Culinary Forum is India's association of Professional chefs. It was formed in New Delhi in 1987 as an exclusive non-profit-making organization, dedicated solely to the advancement of the culinary art of India. Key chefs from leading hotels attended the celebration. During the Event, sampling and tasting of Best Foods' latest range was organized where the Chief Chefs and their families got an opportunity to taste the different Best products.

Best Foods which was the principle sponsor for ICF event displayed its premium basmati rice range. It included several variants of rice along with new range of 'Ready to Eat" and 'Ready to Cook' products. The variants of rice displayed included Brown Rice and Organic Rice, along with variants like Royal Vintage, Super Premium, Premium, Select & Special. Best foods which has now forayed into Ready to Cook and Ready to Eat Indian cuisine with the launch of a range of Simmer sauces, Indian Curries, Rice Treats and cooking Pastes were sampled at the event. The products which are of unique blend of ingredients that can create a delicious meal in just 2 minutes were appreciated by the renowned chef of ICF. These range which are prepared uniquely; Classic and Authentic, made it simple to create a dish for everyone at this get-together.!

Best Foods Ltd offers unmatched quality of finest Basmati rice, sourced straight from the foothills of Himalayas and other prime rice growing areas in India to add an aromatic experience with every spoonful of rice you take. Speaking on the occasion, Dr Aayushman Gupta, Chief Executive Officer, Best Foods Ltd. said "We are delighted to associate with ICF, where we have an opportunity to meet the renowned and the best of chefs of the country and learn about the latest of cuisines and flavours that appeals to an Indian palate.Our new range of Ready to Eat products such as Rajma Masala, Dal Makni, Paneer Butter Masala, were highly appreciated by the chefs. The most innovative Ready to Cook Range which included sauces, pastes and marinades were a huge hit among the chefs who quizzed us about the flavours and its new packaging such as Tikka Masala, Korma, Butter Chicken etc. Our strategy of umbrella branding of 'Best' is to assure the customers of our consistent quality. We hope to make this an annual event for Best Foods."

Source : Equity Bulls

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