UAE Exchange launches 'gocash' in collaboration with ElectraCard Services

ElectraCard Services (ECS), has partnered with UAE Exchange - the leading global remittance and foreign exchange brand, for the launch of gocash - Middle East's first multi-currency prepaid travel card.

ECS is the technology and processing service partner for UAE Exchange, a brand trusted by millions of customers and partners across the globe. With the launch of this new MasterCard powered prepaid card, the remittance major reaffirms its position as an undisputed market leader in the Foreign Exchange realm. This 'gocash' card empowers travellers with an option to load up to six currencies from a choice of fifteen.

'gocash' is a smart, multi-currency prepaid card, which enables the cardholders to use the appropriate currency loaded on the card - based on the country being visited or the priority pre-set by the user. The unique exchange rate lock facility, world-wide acceptance and the chip & PIN security makes gocash a class-apart travel card. Other customer-centric features include easy re-loading from any of the widely networked UAE Exchange branches in the UAE, accessibility to use across 34.3 million merchant locations and 1.5 million ATMs, worldwide and 24×7 customer care assistance.

Mr. Ramesh Mengawade, CEO, ElectraCard Services said, "This card is designed to meet the needs of travellers. It addresses all the major financial issues a traveller faces, while travelling to another country. As partners, we have delivered a technology which will assist a well designed product to meet the present and future needs of the customers."

"We have kick-started a revolution in world travel!" said Mr. Y. Sudhir Kumar Shetty, COO - Global Operations, UAE Exchange "Innovation and product diversification are at the core of our growth strategy. gocash is a testimony to our continuing spirit of providing customers with empowering solutions. UAE Exchange has always been at the forefront in offering innovative and diversified product range. We are confident to position gocash as a revolutionary product, which we have launched with technological assistance from Electra Card Services" Mr. Sudhir Shetty said.

Source : Equity Bulls

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