GreenDust, the venture of Reverse Logistics Company, has been accredited with Corporate Sustainability Stewardship Award for Innovation in Business Model and Strategy at Parivartan Sustainability Leadership Awards 2012. Taking into account the assertive initiative to shape reverse supply chain efficiencies in the IT, Mobiles and Home Appliances segment in the Indian marketplace; GreenDust has been recognized for Empowering Value Chains to be Sustainable. GreenDust has pioneered branded quality factory seconds backed by a rigorous 50-point quality inspection process to guarantee the quality.
"It has been our unwavering endeavour to avail an opportunity to our customers to conveniently shop for bargains, while offering manufacturers, distributors, and other retailers an alternate, organized sales channel. We are thoroughly pleased to be awarded for our business model and strategy. This acknowledgement has further lifted out spirits to stay consistent in offering a win-win position for our business partners as well as Indian consumers," attested Mr. Hitendra Chaturvedi, Founder & MD, GreenDust.
GreenDust started with a challenge to sell a refurbished product for less than 25-30% of its current market price and still leave a decent earning margin. Today it has established itself as an organized, trustworthy, national partner providing full spectrum of services across the reverse supply chain and has pushed the benchmarks of efficiency and productivity to greater heights. It has been coherent towards the commitment of reducing the impact of e-waste on the environment by meticulously designing advanced reverse supply chain solutions, while helping companies to comply by the e-waste regulations.
It is taking concrete steps to urge companies to go green by being environmentally responsible while saving money at the same time. These companies are given assurance that the alternate organized sales of factory seconds products will not affect their new product sales. Using GreenDust's services, Indian consumers and manufacturers are increasingly trying to do their bit to preserve the environment and enhance individual sustainability in the long run.
GreenDust has been consistent in attaining appreciation for their commitment towards providing compliant, cost effective and environmentally responsible reverse logistics solution.
Some of the other companies who were felicitated at the Parivartan Sustainability Leadership Awards were Wipro, Tata Consultancy Services, ITC, Essar, and Bharat Petroleum.
The Parivartan Sustainability Leadership Awards were instituted by Sustainability Outlook with the vision of identifying, recognizing and celebrating the thought leading, innovative and path breaking sustainability efforts of Indian companies.