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ORGANIC INDIA expands its portfolio with new launches, targets 20000 stores by 2015



Posted On : 2012-09-13 19:19:47( TIMEZONE : IST )

ORGANIC INDIA expands its portfolio with new launches, targets 20000 stores by 2015

Life on fast track, tight deadlines, gorging on fried food leave today's consumers longing for something that is refreshing, healthy and natural thereby giving them instant relief and energy. ORGANIC INDIA, a globally acclaimed entity which has been on the forefront of offering completely fresh organic healthy products has is now offering Green Tulsi Tea, Organic Chyawanprash, Desi Ghee from tension-free cows to build strong immunity with great taste.

Tulsi Green Tea is a unique combination Tulsi & Green Tea, which helps in weight reduction. Studies suggest that green tea boost metabolism and helps burn fat. Both Tulsi and Green tea are rich in antioxidants, which eliminates free radicals from the body and have a vast array of remarkable health benefits. Tulsi Green Tea is a wonderful combination of both the herbs helps in refreshing and energizing the body and mind. Tulsi Green tea reduces stress, guards against cough and cold, enhances stamina, builds immunity and enhances respiratory functions. Tulsi Green tea is available in 3 variants - Tulsi Green Pommegranate, Tulsi green Lemon ginger and Tulsi Green classic and is priced at Rs 154/- and Rs 124/-.

Organic Chyawanprash a nutritive, tasty and naturally wholesome that boosts your immunity. It is in fact the original Chyawanprash formula which Rishi Chyawan had formulated. It is positioned as a complete health solution that has 46 powerful natural ingredients. The product claims to improve memory power. While Ashwagandha with its great healing properties helps alleviates cough and asthma, it tones up and strengthens digestion and absorption of food by improving liver function. Additionally, it enhances skin complexion and acts against the ageing process and retains youthfulness. The natural ingredients are specially picked up to provide strong bones and teeth and also purify blood. Hence, regular intake of Organic Chyawanprash is your key to keep your body completely fit to fight any allergies and diseases. Organic Chyawanprash is priced at Rs 225/- for 200 gms and Rs 495/- for 500 gms.

Organic India offers Pure Desi Ghee made from cow's pure milk. Cow Desi Ghee has a very long and rich history in our country. It has been used in Indian cooking for thousands of years and is considered as best for cooking. Cow Desi Ghee is made of cow's pure & fresh milk using the traditional standards; the cows are kept in a stress free environment. They are given fodder & concentrate produce of our own farmlands along with clean water to keep them in healthy state. Desi ghee contains healthy fat soluble vitamins which aids in the absorption of nutrients in foods and are essential for good health and it is best for cooking and is considered as satvic food. Organic Ghee is priced at Rs 445/- for 500 ml.

O Joy, a health supplement naturally improves male sexual performance. It provides a safe and effective treatment to overcome male sexual dysfuction. With ingredients such as Krishna Musli, Ashwagandha, Shwet Musli, Brahmi, Kesar and Saffron, Ojoy is a product which will be a product relevant today. Priced at Rs 499, it is available in 30 caps bottle.

Speaking on the occasion, Mr Krishan Guptaa, MD & Global CEO, Organic India remarked, "Organic India is conceived with a single-minded objective to bring welfare of mankind and mother earth. Its mission is to support sustainable development, environmentally, socially and economically. All Organic products are safe, healthy and come with a hallmark of quality and international image. Our products are doing exceptionally well. With consumer focus more on the healthy and organic products, we are gearing up to expand our retail presence from an existing 10,000 retail stores to 20,000 stores by next year and intending to add more franchisees. As part of a larger game plan and make our products more accessible to consumers, we have also launched a chain of exclusive retail stores across India. Currently clocking at Rs 70 crore this year, we hope to touch Rs 200 crore by 2015".

Organic India also offers free home delivery of product by SMS service to order organic India products. SMS OI that is (Organic India) to 58888 or care@organicindia.com

Source : Equity Bulls

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